Thursday, January 5, 2012

Retrospective

I've never been a fan of New Year's. There's something about straddling  two separate years, so close to one another … able to look back, yet forward at the same time, that makes me nervous. I feel like I'm at the edge of a cliff … looking back at the year about to end as solid ground, while the year looming ahead is like looking out into open space. There's nothing tangible … it is truly the unknown. It feels as if I'm perched at the edge of that cliff, about to hurtle myself forward … out into open space. And it's scary.

2011 was a hell of a year for me … and I'm not going to sugar-coat it. It was a year of extremes … no middle-of the-road here, but instead chock-full of some wonderfully high highs, and some kick-in-the-stomach lows.  Yet I think if you look at any year overall, good and bad, with the attitude that it was a learning experience, you're a step ahead.
It's almost incomprehensible to me that this time last year, the phrase "Fabulous Shoe Night" had yet to enter my head. Just eight months later, we are a steadily growing group of amazing women, sharing so much more than just a love of shoes.  As a group, we have made a positive, tangible difference with each and every event we held. I'm so incredibly proud of how far we've come in so little time.

I've also learned a lot. 
I've learned to be flexible. FSN has been through several different  incarnations in the few short months we've been in existence. New ideas are always coming, and some concepts have had to be set aside. But change is good.  Change = growth.

I've learned to treat it as a business … because we are a business. We are in the business of raising money for charities. Sometimes business and friendship aren't the best mix, but that doesn't mean it can't work.  Lesson learned. 

I've learned that not everyone is in this for the charitable component; some people are just interested in the social aspect FSN provides. That's okay … we have room for everyone. We are fun, and we all need a little fun in our lives … in our fabulous shoes.

I've learned people can be profoundly disappointing, and I'm reminded of a quote by Maya Angelou; "When you know better, you do better." We're out to do better … in our back-yard, and beyond. Sometimes you have to let go of the toxic people, the ones who drag you down. Instead, I've learned to surround myself with enthusiastic, positive, supportive people, and remain focused on the finish-line … wherever that is.

I've learned that Fabulous Shoe Night is ever-growing and evolving, and that many, many more lessons are forthcoming.

So, as I stand at the edge of the precipice of 2012, I know that challenges lie ahead. I'm eager to see what this year brings, and how many more people we can help through our combined and dedicated effort. I look ahead with hope … and, to be honest, some trepidation, yet secure in the knowledge that I stand with my arms linked with the amazing women that make up Fabulous Shoe Night. I am so thankful for the vision, advice, knowledge and support of these women as we stand teetering at the edge of this cliff together …

I mean, have you seen our heels?






Wednesday, December 21, 2011

No ... Thank YOU

As those of you who follow my blog know, turning Fabulous Shoe Night from an idea into a workable vehicle to help charities has kept me very busy during the past few months. We have long-range goals we've been working toward, bit by bit, every day, and are sometimes able to discern the baby steps of our slow but steady progress. Being so focused on the "big picture" can have it's drawbacks, though … and I have come to realize that my myopia can occasionally cause me to miss the forest while looking through the trees.

We at Fabulous Shoe Night have big plans for our future. Big. Really big. But in my mind's eye, and deep within my heart … I have even bigger plans that I have revealed to precious few. Impossibly big. To quote Steve Jobs, "Make a dent in the universe" kind of big. 

So when I received a note, quite unexpectedly, telling me how one of our FSN events made a positive impact on the life of a young woman battling cancer, far from home, it helped hone and redefine the importance of continuing to help in our own backyard … regardless of whatever huge vision we may have.

Below is the note I received from an oncology nurse at a local hospital. 

"I am contacting you to express gratitude to you on behalf of one of my patients who is a newly diagnosed Breast cancer survivor. She is from South America and speaks little English. You may not even be aware that through a contribution that you gave Debbie Price, from Lovely You, this patient received a beautiful long dark hair wig and some cotton caps. From the money you gifted Debbie, she graciously gave me 10 additional caps. Debbie has been donating to me for the past 3 years, lightly used wigs or wigs that were donated to her from family members that have lost the battle to this disease.  However, this was a 30 year old who had just lost all her hair, eyebrows, and eyelashes.

And this is only the beginning.  She is receiving chemo before her surgery just to shrink the tumor in hopes that the surgery will be less traumatic. She is here staying with family members but her husband is still in South America. She came to me in tears with her father. Her husband was due here in a week and she wanted to look the best she could for him. When I showed her what I had, nothing caught her eye. She went home with nothing and I simply prayed for a divine intervention! This came to me via Debbie with help from your boutique fundraiser. 

When she came to see me a few days later, I gave her the box with a long, hip, dark brown, straight haired wig. Both she and her father were so happy.

The fact is, at my hospital, many patients are under insured or not insured at all. Many of them don’t even ask for things like this that many take for granted. But it is angels like you and Debbie that appear when life has handed another human being this devastating cross to bear. 

Again thanks for your act of Kindness!!"

FSN is new. We are making things up as we go along, to the best of our ability. While we have had some unbelievably successful events, not every event is a blockbuster … sometimes things like weather, time of year, etc., keep people home. And sometimes, the results have been a bit less than what we had hoped for. This is particularly devastating when we are working to raise money for people who have been dealt especially cruel blows from life … like a cancer diagnosis, or an accident that forever changes the life of a child.

But … we keep going. With our focus on that long-term vision we  share, we just keep going.

And the letters of thanks we receive …? They aren't necessary, or even something we ever imagined we'd receive ...

They're just unexpected, glittering jewels we occasionally find strewn across our path, making it easier to keep moving forward ... more determined than ever.

And we are thankful for them.




Thursday, December 15, 2011

Momentum

I never would have guessed that my (thankfully!) brief interaction with the "mean girls" at an upscale area boutique would be so abundant in lessons (as well as blog material!), but I've come to realize that when a lesson is truly learned, the Universe responds by sending rich rewards. 

My main concern in canceling a Fabulous Shoe Night event at that boutique was that it would inadvertently halt the seemingly self-propelled forward momentum FSN has seen to date. Response to the concept has been so overwhelmingly positive that sometimes I have to pinch myself … so, after canceling, I was nervous at having virtually no future events scheduled. 

But again, my intuition began nudging me  … and this time, I listened. As I've watched Fabulous Shoe Night grow, it has become clear that this growth has all been organic … meaning that nothing was ever forced. Serendipity has played a huge role in our progress, and my gut was telling me to just to let things progress on their own. So, I did something that, well … does not come naturally me. I was patient.

Not patient as passive … I still worked, every day, to get FSN heading in the direction of my long-range vision … I just didn't push things too hard, trusting instead that things did, and would continue to, happen in their own time … when that timing was right.

Remarkably, I didn't have long to wait.

Within a week of canceling with the "mean girls," I was contacted by two boutiques and two restaurants about doing Fabulous Shoe Nights. As if that wasn't exciting enough, it was so refreshing to see that the people involved truly "got" the FSN concept. They were excited about raising money for charities near and dear to their hearts, and their eyes and faces virtually lit up when discussing who their Fabulous Shoe Night event would benefit. There's nothing more gratifying than working together with enthusiastic, compassionate people to benefit a deserving cause, and then actually making a difference. It's like a drug, really … and the addiction seems to be contagious. 

Fabulous Shoe Night now has several events scheduled in the coming weeks, and we have more irons in the fire stretching out into the New year. Looking back, I feel almost silly now that I was so worried about canceling an event with that little, snooty, inconsequential boutique … particularly given the location, instant name recognition and prestige of where our second Fabulous Shoe Night charitable event was held just last week. 

Oh, wait …. you mean I didn't tell you??

Bloomingdale's!

I can't wait to see where our heels take us next … !


Tuesday, December 6, 2011

A Most Important Cause

While Fabulous Shoe Night continues to grow and flourish, we have had to modify some things to accommodate our changing needs. That sounds better than, say … we're making things up as we go along, but, actually … we are

I had first intended that our FSN monthly Girl's Nights Out  would benefit a different local charity each month, figuring it was a way to help many in our own backyard. But, this is a new concept, and we're learning as we go along. Since the restaurant where we hold our GNO's can only donate from the food portion of our bill, and are donating 10% at this point, I felt it wasn't making a big enough impact. As most of the members of Fabulous Shoe Night feel with the height of our heels, our thinking is "go big or go home," and that includes money donated to charity. So I made an executive decision and decided that, for our first year, FSN Girl's Nights Out would benefit the same local charity in order to be able to donate more money, thereby making a bigger impact. The charity we chose fell in my lap, thanks to the suggestion of my wonderful friend Robin.

Lately you can't turn on the TV or radio, browse the Internet, or pick up a newspaper without hearing about the heartbreaking story that has come out of Penn State, and now Syracuse University. So when Robin told me about the Family Support Line, in Media, I was eager to get Fabulous Shoe Night involved. 

Family Support Line is a non-profit organization offering "specialized services that prevents child sexual abuse and cares for children and families who have experienced this trauma." They were established in 1984, when a mother seeking support for her daughter called attention to the need for the support of families with a child who has been sexually abused. Surely, with the secrecy and shame associated with childhood sexual abuse, such support for the entire family is vital. 

Yes, the cause is timely, with all the horrific details emerging daily on the news, but … I honestly can't think of a better organization to donate regularly to during our first year than one that protects the very innocence of children. 

So while our social Girl's Night Out concept has piqued the interest of many for it's pure fun-factor, we get the most satisfaction in that by simply gathering together with friends each month, in our fab shoes, (something we would absolutely do anyway) … it's actually making a difference. That is what I'm most proud of. I love that. Love it.

But … the best part is … we're just getting started. Can you just imagine the possibilities??



Saturday, November 19, 2011

Something So Simple

Every time I've ignored a gut reaction, I've regretted it, so I don't know why I thought this time would be any different. Ultimately, it wasn't, but I think I nipped what could have been a disastrous situation in the bud. Lesson learned.

My last blog post relayed the story of a not-so-nice sales clerk I dealt with while trying to promote Fabulous Shoe Night at an area boutique. The initial meeting did not go well, and I left with a distinctly bad feeling …  it was abundantly clear these people just didn't "get" the Fabulous Shoe Night concept.  FSN is not about how many pairs of high-end designer shoes you own, but rather about helping people. So I was frankly shocked when, more than a week later and seemingly out of the blue, I received a phone call telling me they wanted to host a Fabulous Shoe Night after all. Wanting the event to take place, I convinced myself that I misjudged them. I worked really hard to convince myself of this. Really, really hard.

Yet still, the bad feeling lingered. I was ignoring the little nudges of my intuition that any type of a partnership with this boutique was going to be difficult at best, but I was determined to go through with it, unpleasantries and all, to gain further exposure of the FSN brand. But … at what cost?  I've often felt that when Life is trying to teach you a lesson, the same issue will present itself again and again until you finally get it, and, if you continue to ignore it, you will be presented with a proverbial smack in the head, something so jarring and obvious that it will be virtually impossible to ignore any longer. I've experienced this exact pattern often enough in my own life, yet still I  forged ahead, against my better judgement and willfully ignoring the ever-increasing nudges of my intuition … which were growing distinctly sharper with each interaction I had with this boutique staff.

While  negotiating the terms of the simple, straight-forward business contract I presented to them, they were haughty, condescending, demanding, and at times, almost mocking. I felt I was, literally, caught between a rock and a hard place. In an attempt to keep the event on track, I tried to stay focused on two things … I really wanted to help  their charity of choice, and I also wanted to get the Fabulous Shoe Night name out to their customer base. This was business, right? Just suck it up, deal with the mean girls, and, in the end, be proud that FSN helped another charity.

But, again … at what cost? Dealing with these women was so difficult. The more I tried to compromise, the more unreasonably demanding and mean they became, at one point going as far to ask me, "Really … who do you think you are??"  (This was because of a point in my contract asking that they get an insurance rider, for one night, so if any of their customers drank too much wine that night, FSN wouldn't get sued. I know, I know … how incredibly selfish of me!) 

It was then that the Universe dealt me my long overdue smack in the head … in the form of a sweet, thoughtful and totally unexpected email. 

It came from a young woman living nearby who was diagnosed last year with a disease that resulted in alopecia. She is now almost completely bald … and in her early 20's. Wigs are expensive, and she bought one with the hope of purchasing another in the future. When she went back to Lovely You to browse wigs, she was offered a substantial financial gift toward the purchase of her second wig … a direct result of the money raised at our first Fabulous Shoe Night held at Sorella Boutique in Media.

My eyes flooded with tears as I read her email, and suddenly, everything made perfect sense. I got to work immediately. Within minutes I drafted an email to the boutique, canceling the event altogether, politely telling them that I didn't feel "our goals were in synch." Clearly, they weren't. Perhaps I was putting FSN back a few steps in order to gain the right kind of forward momentum in the future, but my instincts were literally screaming that any kind of association with this boutique would be detrimental. I'd much rather we stay stationary for a time, waiting for the right kind of people to move forward with, than damage the vision and integrity of Fabulous Shoe Night for mere exposure. 

The next email I sent was a thank you note to the young woman who unknowingly provided me with that much-needed wake up call. My desire to grow FSN and help ever more charities clouded my judgement, and caused me to veer dangerously off-track. It took something as simple as a thank you note to steer me back on course. I am beyond convinced that if we remain pure of heart and true to our intent to be a vehicle to help charities, Fabulous Shoe Night will effortlessly gain all the "exposure" we need. I see it happening, seemingly of it's own accord, nearly every day. 

Going forward, thanks to my wake-up call, I have more clarity and focus about how to proceed as Fabulous Shoe Night grows. But, as anything grows, some things have to be modified in order to accommodate changing needs. 

So … we have added an addendum.

Mean girls need not apply.










Thursday, November 3, 2011

Just Keep Swimming ...



Coming off such a successful Fabulous Shoe Night charitable event at Sorella Boutique in Media last month makes me, actually … a bit nervous. This is such a new and unique concept, so I think it's only natural to wonder if I can pull it off again.

I don't know … 

Can I??

Unfortunately, there's only one way to find out, and that's by knocking on doors, asking other area shops and boutiques if they, too, would like to host a Fabulous Shoe Night to benefit the charity of their choice. Despite the overwhelmingly positive reaction I get when and wherever I explain the FSN concept, I still get jittery when it comes to asking.

I started my quest at one of the Main Line Philadelphia area's premiere boutiques, located about 40 minutes away from my home. Since they are so fabulous, and since I never fail to get comments and compliments on them, I decided to wear my lucky cowboy boots that were the catalyst for the entire Fabulous Shoe Night concept. 

As I walked into the boutique, a place I had never shopped before, I was greeted by a pretty, stylish woman about my age, who immediately zeroed in on my boots. (Yes … they really are that fabulous!) Inwardly smiling that my subtle, harmless manipulation had worked, I thought how easy this was going to be. After a few minutes of browsing, we began chatting,  and I told her and another clerk about my purpose for the visit. The first clerk, whom I'll call Mary, immediately understood the concept, as well as what it could mean for sales at the store and the owner's pet charity, and was very enthusiastic. The other woman was older, and unfortunately had the snooty demeanor of the sales clerk who shamed Julia Roberts out of her store when she was dressed as a prostitute in "Pretty Woman." Lets's call her Brunhilde. In fact, she had the same gaunt appearance and haughtiness as the mean clerk in the movie, but I didn't want to be judgmental, so I focused my attention equally between the two. A few more seconds into my pitch and it became painfully obvious that she didn't like …the concept …? My boots …? Me …? She looked distinctly bored as I was explaining the FSN concept, while Mary chattered on excitedly what fun their customers would have. They told me the owner was due in shortly, so I decided to try a few things on while I waited.

The store was packed with wonderful merchandise, so I got to work looking around. But … have you ever had one of those "off" shopping days, where nothing seems to really work? I just didn't love the things I was trying on … and, at those prices, I wanted to love whatever I bought. While Mary was busy with another customer, Brunhilde held up a mustard colored ponte knit sheath dress. The color was, frankly, awful, and I politely told her it was "not me." She kept urging me to try it on, telling me it looks fantastic "on everyone." Ugh … whatever.

True to my instincts, I did not like the dress on me. I felt it made me look wide in the hips/thigh/abdomen area …. not a look any woman aspires to, so I couldn't wait to get it off. I normally wear between a size 4 or 6, but, for some reason, it just wasn't flattering on me … at all. Just as I began to unzip the back zipper, Brunhilde called for me to come out of the dressing room and show her how it looked.  I pulled back the curtain and told her my concerns with the fit. She said, loudly, her voice seeming to echo throughout the shop, "I couldn't agree more. I'm agreeing with you! Take that off, right now! Get it off!" 

 And here I was worried about my sales pitch of the Fabulous Shoe Night concept?? 

Not exactly feeling the love, I decided to leave my card and ask that the owner of the boutique call me if she wanted to learn more. Feeling dejected on my ride home, I began questioning the viability of the FSN concept, as well as my ability to "sell" it. Yet, any time feelings of self-doubt creep in, there is a spark that remains, refusing to be extinguished. I believe in this. I believe in this with every fiber of my being, and I know that once we get this truly off the ground, FSN has the capability to raise a lot of money for charities. That thought is what keeps me going when I begin to doubt myself, and even the concept itself. This is going to work … as long as I "just keep swimming," like the character Dorie sings in one of my favorite movies, "Finding Nemo."

I was able to shake the feelings of dejection after a few days, and realized I had to pull up my boot straps (on my fabulous new Lucky Brand boots!), and continue to knock on doors. Then, while in the middle of driving one of my sons somewhere, my phone rang. It was Mary, telling me that the owner of the boutique was "very eager" to hold a Fabulous Shoe Night event at her store. Could I come in later that week to discuss details and possible dates? 

Wow …. really

Like Dorie, who had to learn to steer clear of  stinging jellyfish while she just kept swimming, remaining focused on her goal, I have learned that I need to keep clear of the Brunhildes of the world.

And the color mustard yellow.



Friday, October 21, 2011

There is No Crying in Fabulous Shoe Night

All throughout the genesis and planning of the Fabulous Shoe Night concept, I have been eager to basically just hurry up and start helping people already. Having to wait to do so until the (boring! mundane! God-awful!) legalities could be put in place was like Chinese water torture to me, because, as anyone who knows me will tell you, I am not very patient. So I should have been thrilled and happy last Thursday night, the evening of our first fund raising event, that what I had been waiting for, planning for, wishing for all these months was finally here, right?

Nope. Not even close.

Instead I was a bewildering blend of self-doubt and certainty. I was certain … positive! … that no one would show up. Certain that the entire concept was a stupid idea. What was I thinking …?? A women's social group combining shoes and charity??  Ridiculous!! A little voice would occasionally interrupt (I like to think it was the voice of reason) and whisper that if it were truly a stupid idea, I wouldn't have so many wonderful, intelligent, busy people offering their time and talent to help make my "folly" a reality. Only problem was ... it didn't interrupt often enough. In the mental tug-of-war between self-doubt and reason, self-doubt was clearly ahead.

Sorella Boutique, here in my hometown of Media, PA, was hosting the first ever Fabulous Shoe Night charitable event. Guests were invited to wear their most fabulous shoes, and enjoy wine, champagne and appetizers as they shopped. 20% of sales from the evening would go to deserving clients of Lovely You, a shop catering to the special needs of women enduring the ravages of chemotherapy and/or radiation, offering wigs, head scarves and comfort care products … as well as emotional support. I couldn't think of a better  group to help for our first event, and my panic rose anew … I didn't want to fail these women.

The closer the hour got to the event, the more doubt crept in, all but 
obliterating any voice of reason. I needed reinforcements. I had already pestered my husband enough during the day … so I called Jeff. He has that Yoda-like quality that imparts calm and wisdom during my frequent bouts of panic. Thank God he picked up. After patiently listening to my verbal and emotional tsunami, clearly hearing the impending tears in my voice, he succinctly said, "There is no crying in Fabulous Shoe Night."  As I tried to protest, he stopped me again, knowing I hadn't really heard him. "No … listen to me. There is NO crying in Fabulous Shoe Night. People will come, it's going to be great. Just go and do it. Call me tomorrow." 

Oh … ! Well … that was quick. Humph. Having no other choice, I squared my shoulders and sighed, brushing away one last tear. Okay, then … let's do this.

Through my panic, I couldn't help but notice as I walked through the door at Sorella that the atmosphere was … festive. Char, the owner, and her staff were excited, happily relaying that they had been answering calls all day from women inquiring about the event. 

Despite my fear of no one showing up, women began to slowly trickle in, some in groups, others alone. I walked around, talking to each of them about what Fabulous Shoe Night was all about, and my goals and hopes for the future. Everyone seemed very receptive to the idea, and not a single person confirmed my fear that it was a "stupid" idea. Quite the opposite, actually … they loved it. I slowly began to relax. 

At one point I stood back and just observed, visually trying to drink in everything that was going on. I noticed something I hadn't counted on … in fact, never even thought of;  a growing sense of sisterhood became evident. There was an energy in the air that you could actually feel. They got it. A group of women came together on that rainy Thursday night to help other women, women they don't know … and will likely never meet. But we all knew we were there in silent support of these women going through their own personal Hell called cancer. We were happy to be there, and that positive energy we all felt was both unifying and unmistakably up-lifting.

By the end of the night, I was mentally drained, but feeling buoyant enough to go out for a celebratory drink with Char and my friend Patty. We exceeded our goal for the night … exceeded it. I'm still trying to wrap my head around it. When I think that the money we raised that night may help a woman going through chemotherapy get a wig instead of the head scarf she thought she had to settle for … I feel buoyant all over again. That's what we're all about. That's the spirit of Fabulous Shoe Night I intended all along … women coming together for a fun night out, all wearing our most fabulous shoes, helping to make the world a better place … unified. 

Every time I think about it, my eyes fill with tears. Happy tears.

Let's do this.